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Discover How JATI Transformed A Paddy Field Into Malaysia's Largest Living Paddy Art Formation, Celebrating Farmers, Heritage, and Innovation
JATI Received Malaysia Book of Records For Largest Paddy Art Formation At Malaysia Agriculture, Horticulture, and Agrotourism Show 2026 (MAHA 2026)
Malaysia has long been a nation deeply connected to rice.
From bustling city restaurants to family dining tables across the country, rice remains an essential part of daily life and a symbol of nourishment, culture, and tradition.
In 2026, JATI, one of Malaysia's most trusted rice brands, found a remarkable way to celebrate this connection by turning a paddy field into a record-breaking work of living art.
Unveiled during the Malaysia Agriculture, Horticulture, and Agrotourism Show 2026 (MAHA 2026) in Serdang, JATI's spectacular paddy art installation, Natural Waves of Malaysia, officially earned recognition from the Malaysia Book of Records (MBOR) as the nation's Largest Paddy Art Formation.
The achievement showcases how agriculture can be transformed into a creative platform while paying tribute to the farmers and communities who have sustained Malaysia for generations.
A Record-Breaking Paddy Art Masterpiece
Unlike conventional artworks created with paint, fabric, or digital technologies, JATI's masterpiece was grown entirely from living paddy plants.
Measuring an impressive 119 feet by 126 feet, the formation featured a giant heart shape and the iconic JATI brand name stretching across the field.
The JATI logo alone measured approximately 58.42 feet by 19.07 feet, highlighting the enormous scale of the project.
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| Record-Breaking Paddy Art Masterpiece by JATI |
What made the installation even more extraordinary was its use of nature as the artistic medium. Different stages of paddy growth created varying shades of green and gold, allowing the artwork to emerge naturally without the use of paint, dyes, or synthetic materials.
The result was a breathtaking landscape that blended creativity, agriculture, and environmental sustainability into a single visual experience.
The heart-shaped design symbolized JATI's deep appreciation for Malaysian rice, the paddy industry, and the hardworking farming communities who continue to play a vital role in the nation's food security.
The Inspiration Behind Natural Waves of Malaysia
The concept for Natural Waves of Malaysia was inspired by a familiar sight across Malaysia's agricultural landscapes, the gentle movement of paddy fields swaying in the wind.
These natural waves create a mesmerizing pattern of green and gold that reflects the beauty and rhythm of nature.
By translating this phenomenon into large-scale paddy art, JATI sought to create a meaningful connection between the public and the agricultural heritage that often goes unnoticed in everyday life.
The project served as a reminder that paddy fields are more than just food production sites.
They are living landscapes rich with culture, history, and national significance.
The installation also reflected JATI's commitment to innovation. Rather than simply showcasing rice as a product, the brand demonstrated how agriculture can inspire creativity, education, tourism, and public engagement.
Months of Planning And Precision
Creating Malaysia's largest paddy art formation was far from a simple undertaking.
The project requires extensive planning, technical expertise, and precise execution over several months.
The process started with a coordinate-based design developed using AutoCAD. The digital blueprint ensured that every curve, line, and proportion of the artwork could be accurately transferred onto the actual field.
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| Yang Berhormat Datuk Seri Haji Mohamad bin Sabu, Minister of Agriculture and Food Security of Malaysia Visiting The Largest Paddy Art Formation |
Once the design was finalized, wooden stakes and ropes were strategically installed across the planting area to guide the sowing process and maintain the integrity of the intended shape.
This careful planning allowed the team to transform a vast agricultural field into a giant natural canvas while ensuring that the final artwork remained visible and recognizable from an aerial perspective.
How Living Paddy Became a Work of Art
One of the most fascinating aspects of the project was the use of different paddy growth stages to generate color contrasts within the design.
The team planted MR 284 paddy seeds directly into the field through three carefully coordinated growth phases.
- Yellow Phase
- Green Phase
- Young Paddy Shoot (Anak Padi) Phase
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| MR 284 Paddy Seeds Sown Directly Into The Field Across Three Carefully Timed Phases |
By controlling planting schedules and crop maturity, different sections of the artwork displayed varying colors at different times.
This natural variation created the contrast needed for the heart shape and the JATI logo to stand out clearly within the paddy field.
The technique demonstrated not only artistic creativity but also a deep understanding of agricultural science.
It highlighted how farming knowledge and innovation can be combined to achieve results that extend beyond traditional cultivation.
Official Recognition by the Malaysia Book of Records (MBOR)
The significance of the achievement was further reinforced through official verification by the Malaysia Book of Records.
Following a detailed assessment of the formation, MBOR formally recognized Natural Waves of Malaysia as the country's largest paddy art formation.
The record presentation ceremony took place during MAHA 2026 and marked a proud milestone for JATI and everyone involved in the project.
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| The Largest Paddy Art Formation Certificate Presentation by Malaysia Book of Records At MAHA 2026 |
The certificate was presented by MBOR Chief Operating Officer, Mr Jwan Heah to Mr Low Kok Kean, Chairman of LK Labuan Foundation, who received the recognition on behalf of JATI.
The ceremony was witnessed by Datuk Seri Haji Mohamad bin Sabu, Minister of Agriculture and Food Security of Malaysia, underscoring the national importance of the achievement.
More Than a Record for JATI
For JATI, this accomplishment goes beyond setting a national record.
It represents a celebration of Malaysian agriculture and an opportunity to inspire new ways of looking at the rice industry.
Rice has always been at the centre of Malaysian culture and cuisine.
By choosing paddy as the medium of artistic expression, JATI demonstrated how agriculture can evolve into something that educates, engages, and inspires wide audiences.
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| The Team Behinds The Record-Breaking Paddy Art Formation At Laman Padi |
The project also highlighted the creativity that exists within the farming sector and encouraged great appreciation for the people behind Malaysia's food supply.
This initiative aligns closely with JATI's broader mission of honoring its agricultural roots while continuing to innovate for future generations.
About JATI
Established in 1993, JATI is a trusted Malaysian household name under Serba Wangi Sdn. Bhd., with more than three decades of heritage rooted in rice. What began as a rice brand has grown alongside generations of Malaysian households, evolving today into a broader food brand.
JATI's identity is drawn from the paddy fields where every grain begins. Its signature yellow reflects golden paddy ripening towards harvest, while the green captures the lush fields and agricultural roots behind the brand. Together, these colors represent JATI's journey from field to table.
Rice remains at the heart of JATI, even as the brand continues to evolve with the changing needs and lifestyles of Malaysian consumers. From everyday rice varieties and premium selections to innovative rice based food products, JATI continues to explore new ways to make rice more relevant, versatile and enjoyable for today's generation.
Looking ahead, JATI aims to build on its trusted rice heritage to become a modern Malaysian food brand, bringing together tradition and innovation, while staying proudly rooted in its Malaysian identity.
For more information about JATI, please visit https://www.malaysiarice.com.
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